Elpis Biopharmaceuticals

Elpis Biopharmaceuticals is a US-based company developing next generation medicines to transform cancer treatment. Everyday work of Elpis is inspired by patients and their hope for a cure.

The company management wanted to redesign the logo in line growing business towards a universal corporate look of a public company and increase the brand visibility among the competitors. As a result of several rounds of drafts anc discussion, the following logo has been developed.

Logo design process sometimes takes unexpected turns and brings us to a new comprehension of visual brand identity. That’s the case for Elpis Biopharmaceuticals logo, which has been given start from a b-side concept. However, it attracted attention of the management, and after due polishing, the logo design has been approved. A secondary version has been created in brand colours ro broaden the scope of application.