The job was to design a new logo for overflo – am online service helping websites increase conversion by capturing contact information of visitors. The idea behind the logo is a shape of wave expressing the dynamics of web-traffic, designed in corporate blue and fresh green colours.
Resulting logomark is flowing, growth-oriented, feels slightly 3-dimensional and glowing. Several versions of the logo were designed, intended for use on dark and light backgrounds, in vertical and horizontal orientations.